DraftKings, one of the United States’ leading operators, has gone live with EveryMatrix casino content in New Jersey via SlotMatrix.
EveryMatrix will provide DraftKings with games from its in-house studios including Armadillo Studios via seamless integration with SlotMatrix, its proprietary B2B aggregation and content provision offering.
EveryMatrix has licences in New Jersey, Michigan, West Virginia, Ontario in Canada and most recently Connecticut with the regulatory process underway in Pennsylvania. Further state launches are planned later this year pending regulatory approval.
EveryMatrix has secured relationships with several leading operators in the US for content through SlotMatrix giving brands the opportunity to access the world’s largest library of iGaming content.
SlotMatrix games include Mythological Mayhem Supreme Streaks, Armadillo Goes West, Fortune Dragon Queen Exotic Wilds, latest titles Hot Hot Honey and Wild Willy’s Gold Rush and branded games such as The Lioness featuring UFC fighter Amanda Nunes and legendary golfer John Daly Spin It and Win It.
Erik Nyman, President EveryMatrix Americas, said: “Integrating our content with market leaders DraftKings is a significant milestone for our U.S. business and we’re delighted to be working with the team there.
“We’re focused on partnering with the leading U.S. operators providing them with our proven iGaming content via SlotMatrix, which unlocks access to the world’s largest games library and game-changing promotional features. We are very excited about this strategic partnership and collaboration across North America.”
EveryMatrix delivers iGaming software, solutions, content and services for casino, sports betting, payments, and affiliate/agent management to global Tier 1 operators as well as to newer brands. The platform is highly modular, scalable, and compliant, allowing operators to choose the optimal EveryMatrix solution depending on their needs and existing in-house technology and capabilities.
EveryMatrix empowers clients to unleash bold ideas and deliver outstanding player experiences in regulated markets. The company has 700 employees across ten countries and serves 200+ customers worldwide, including the regulated U.S. market.
EveryMatrix is a member of the World Lottery Association, European Lotteries Association, and iDEA Growth in the U.S.